Demand Generation Marketing Specialist

Flywire
Boston, MA
Job Description
Flywire is seeking a Demand Generation Marketing Specialist to drive high-impact marketing campaigns for their Travel vertical. This role focuses on accelerating demand, engaging customers, and optimizing lead acquisition through events, digital marketing, and email nurture. The specialist will collaborate with Sales and cross-functional teams to achieve measurable pipeline growth and ROI.

Requirements

  • 3-5 years of experience in Demand Generation on a Marketing team, preferably with a B2B focus
  • Strong project management skills
  • Highly organized and detail-oriented
  • Proven ability to execute effectively
  • Experience with marketing automation tools (e.g., Marketo, HubSpot) and CRM systems (e.g., Salesforce)
  • Analytical mindset
  • Excellent communication skills

Benefits

  • Competitive compensation
  • Employee Stock Purchase Plan (ESPP)
  • Working with brilliant people
  • Dynamic & Global Team
  • Wellbeing Programs
  • Talent & Development Programs
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