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Product Marketing Manager
Didomi
New York, NY
Category
Marketing
Apply for Job
Remote
Job Description
At Didomi, we empower organizations to build trust with their users by enabling transparency and control over their data. We are looking for a talented and motivated Product Marketer to join our North American team.
Requirements
Market Positioning & Messaging: Develop clear, compelling product positioning and messaging tailored to our North American audience.
Go-to-Market (GTM) Strategies: Plan and execute GTM strategies for new features and product launches, coordinating efforts across Product, Sales, and Marketing teams.
Customer Insights: Conduct market research and gather customer feedback to inform product development and marketing strategies.
Content Creation: Develop marketing materials in collaboration with Marketing teams, including case studies, whitepapers, sales enablement tools, and website content, that highlight the value of our platform.
Competitive Analysis: Monitor industry trends and analyze competitors to identify opportunities for differentiation.
Campaign Support: Collaborate with the demand generation team to create campaigns that drive awareness, engagement, and adoption.
Collaboration with Product Teams: Work closely with Product Managers to ensure alignment between product development and market needs.
Enablement & Training: Develop and deliver enablement materials and training sessions for internal teams, including Sales and Customer Success, to ensure they can effectively communicate the value of our products.
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