Senior Marketing Manager, CRM and Analytics

Kaplan
New York, NY
Category Marketing
Remote
Job Description
We are looking for a Senior Marketing Manager, CRM and Analytics to join our team. The successful candidate will own the campaign execution for email across Prelum, develop and oversee communication journeys, and recommend and oversee testing and optimization plans.

Requirements

  • Bachelor's Degree with a focus in Marketing, Communications or Technology
  • 7+ years of experience managing personalized, dynamic email campaigns
  • CRM/Lifecycle marketing experience, including email using Braze or similar enterprise email tool
  • Strong analytical and quantitative skills, with results-orientation and ability to make data-driven decisions

Benefits

  • Comprehensive Retirement Package
  • Gift of Knowledge Program
  • Comprehensive health benefits
  • Generous Paid Time Off
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