Role OverviewAs a Measurement Specialist, you will play a critical role in evaluating and demonstrating the impact of advertiser campaigns on Netflix. You will leverage both first-party and third-party measurement solutions to assess campaign effectiveness against an advertiser’s stated goals. You will be client-first and an end-to-end owner, focusing on priority advertisers for specific verticals.
What You Will Do
Execute measurement studies using a mix of first-party and third-party measurement solutions to assess campaign effectiveness against an advertiser’s stated goals. Develop and deliver subject matter expertise for priority advertisers within your vertical, delivering 1:1 consultation and supporting the development of a cohesive vertical narrative for Netflix’s advertising solutions.
Why It Might Be a Fit
You will have the opportunity to work with a talented team, leverage cutting-edge technology, and contribute to the Netflix broader narrative for your assigned verticals. You will be able to develop and share case studies based on ongoing and completed analyses, contributing to the overall learning culture and external reputation of Netflix Ads.
Requirements
- 4-6+ years experience running campaign measurement studies in a digital advertising environment
- Strong understanding of causal measurement methodologies
- Demonstrated ability to manage projects end-to-end
- Excellent communication skills
- Deep curiosity about advertising effectiveness
- Experience evaluating and diagnosing Marketing Mix Modeling (MMM) performance
- Experience leveraging AI tools to improve efficiency and scale analysis
Benefits
- Annual salary
- Stock options
- Health Plans
- Mental Health support
- 401(k) Retirement Plan with employer match
- Stock Option Program
- Disability Programs
- Health Savings and Flexible Spending Accounts
- Family-forming benefits
- Life and Serious Injury Benefits
- Paid leave of absence programs
- 35 days annually for paid time off
- Flexible time off
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