Advertising Account Executive

Comcast
Nashville, TN
Category Marketing
Job Description
The Advertising Account Executive is responsible for developing, servicing and maintaining a base of local clients and/or agencies who purchases advertising space or other media services to achieve established annual sales goals within assigned sales team. Offers zone buying to allow small advertisers the opportunity to reach only the customers in their retail trading areas.

Requirements

  • Analyze market research and advertising proposals to support client activities and products
  • Develop marketing activities to generate local ad sales revenue
  • Interact with internal departments to carry out client requirements
  • Maintain customer and prospect records and participate in sales forecasts
  • Complete required documentation and reporting for contracts, advertising schedules, sales calls and expense reports
  • Prospect for new customers following Company's planned sales strategies and tactics

Benefits

  • Comprehensive benefits package
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