Associate Creative Director - Copy

Gen Digital
New York, NY
Job Description
Role Overview

Gen Studio is seeking an Associate Creative Director, Copy to lead copy and conceptual thinking within this integrated team. The role will help shape campaign ideas across Gen's consumer brands, set the standard for writing and messaging, and ensure creative work remains connected from the business brief through every customer touchpoint and final delivery.

What You Will Do

Lead copy and conceptual development across brand, product and integrated marketing campaigns. Develop campaign platforms, messaging frameworks, creative territories and channel-specific copy. Write and oversee headlines, scripts, social copy, digital advertising, campaign content and other long- and short-form work.

Why It Might Be a Fit

You have substantial copywriting and creative concepting experience within an agency, in-house creative studio or consumer brand environment. You have experience operating at Associate Creative Director level or as a senior copy lead with responsibility for creative direction and team development.

Requirements

  • substantial copywriting and creative concepting experience
  • experience operating at Associate Creative Director level or as a senior copy lead
  • ability to develop a creative platform from a brief and carry it consistently across channels
  • experience directing and reviewing the work of copywriters and other creative partners

Benefits

  • 401(k) retirement plan with company match
  • Health Savings Account (HSA) funding
  • Wellness / fitness reimbursement
  • Sustainable home improvement allowance
  • Tuition / education reimbursement
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