Role OverviewThe Business Analytics team is pivotal in the delivery of modern agency services. We are tightly integrated with planning and investment teams to deliver on and exceed our clients' business goals.
What You Will Do
Build and develop a deep understanding of the client's strategic issues, initiatives and the competitive position. Ensure that analytics efforts lead to clear, compelling and actionable insights; and insightful narratives are constructed through sophisticated analytics techniques.
Why It Might Be a Fit
The ideal candidate will have a proven leadership ability and strong, impactful client relationship experience, with a deep understanding of the client's strategic issues, initiatives and the competitive position.
Requirements
- Industry Knowledge in marketing analytics and data
- Intermediate level skills with Excel and PowerPoint
- Experience in integrated marketing related to media and/or customer journey development, including budgeting, revenue forecasting, ROI development
- Demonstrated knowledge in audience-based marketing and data-driven advertising
- Solution development: analytic skills, critical thinking and clarifying strategic & operational issues as relates to data and analytics
- Proven leadership ability and strong, impactful client relationship experience
- Good to have experience with statistical analysis (familiar with linear regression, data visualization)
- Stellar communication and presentation skills
- Ability to train and coach colleagues for growth
- Comfortable working in ambiguous situations
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