Associate Director of Member Quality and Engagement

Bumble Inc.
Austin, NY
Job Description
Bumble Inc. is seeking an Associate Director of Member Quality and Engagement to lead strategies for increasing member engagement, retention, and quality. This is a cross-functional role blending lifecycle strategy, audience segmentation, and experimentation, reporting to the Director of Growth Product Marketing. The role focuses on strengthening the member experience and delivering measurable business outcomes.

Requirements

  • 7+ years in product marketing, lifecycle marketing, or growth roles within a consumer technology or subscription-based business
  • Deep expertise in lifecycle and CRM marketing with a track record of improving member retention and engagement
  • Hands-on experience with marketing automation tools such as Braze, segmentation frameworks, and performance measurement
  • Ability to develop and lead experimentation roadmaps with a test-and-learn mindset
  • Excellent cross-functional collaborator and communicator with strong organizational leadership
  • Strategic thinker who is also a doer and able to move from high-level vision to tactical execution
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