Associate Director, SEO

OPENMIND
New York, IL
Category Operations
Job Description
Role Overview

The Associate Director, SEO will lead the strategy, recommendations, and delivery of SEO and GSO across a portfolio of Google products and services in the U.S., in partnership with global team members across EMEA and APAC. This role will define how brands and products build visibility across Google Search, AI-powered search experiences, LLM platforms, and answer engines.

What You Will Do

The ideal candidate will own the SEO and GSO vision for assigned Google products or product areas, connecting technical readiness, content strategy, entity authority, and AI-led discovery to measurable business priorities. They will direct long-term content strategy across traditional and generative search, balancing audience intent, topical authority, brand representation, source inclusion, and emerging AI visibility goals.

Why It Might Be a Fit

The ideal candidate combines deep organic search expertise with strong client leadership, commercial judgment, and people management skills. They will serve as the primary owner of the client partnership for their assigned business area, build trust across complex stakeholder groups, and translate technical and strategic recommendations into compelling business narratives.

Requirements

  • A minimum of 5 (five) years of organic search experience
  • Advanced expertise in technical SEO, content strategy, structured data, entity optimization, topical authority, international search, site migrations, and the signals that support discoverability across traditional and AI-assisted search
  • Strong understanding of AI Search, LLM platforms, answer engines, and emerging discovery behaviors
  • Demonstrated ability to define a strategic vision and convert complex technical, content, and data challenges into clear business cases, prioritized roadmaps, and client-ready recommendations
  • Strong client leadership and executive communication skills
  • Advanced analytical and storytelling skills
  • Experience creating scopes of work, estimating resources, designing operating models, identifying growth opportunities, and managing delivery against commercial and operational expectations
  • Proven people management and mentorship experience
  • Proficiency with relevant analytics, search, crawling, reporting, and productivity platforms

Benefits

  • Competitive benefits package
  • Base salary range: $75,000—$180,000 USD
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