Role OverviewWe're looking for a hands-on, strategic product marketer to join the Monster High Global Brand Team as an Associate Toy Marketing Manager. In this role, you'll work in close partnership with the Toy Marketing Manager to drive the Monster High toy business, owning end-to-end toy portfolio strategy and product development pipeline.
What You Will Do
Develop toy strategy by segment and by channel, own end-to-end product development, manage toy pricing architecture and competitive positioning, lead consumer and competitive insights, and own business performance metrics.
Why It Might Be a Fit
We're looking for someone with 5+ years of experience in product marketing, brand marketing, or a related discipline, with a background in CPG or toy, and experience in building strong cross-functional relationships.
Requirements
- 5+ years of experience in product marketing, brand marketing, or a related discipline
- Background in CPG or toy, ideally with exposure to retail buyer dynamics and mass/specialty/e-commerce distribution
- MBA preferred but not required with the right experience
- Proficiency in PowerPoint, Excel, Outlook, and Word
Benefits
- Competitive total pay programs
- Comprehensive benefits
- Resources to help empower a culture where every employee can reach their full potential
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