Role OverviewThe TikTok LIVE Automotive team partners with top global automotive brands and their dealer networks to unlock live streaming as a new customer acquisition and lead generation channel. This role owns a portfolio of headline automotive KA (Key Account) brands end-to-end.
What You Will Do
The responsibilities include KA account ownership, joint budget and business planning, live streaming guidance, campaign execution, customer success and LIVE ROI, dealer and creator ecosystem, playbook and case sedimentation, and cross-functional collaboration.
Why It Might Be a Fit
The ideal candidate will have a solid understanding of the global automotive brand and dealer ecosystem, hands-on live streaming operations experience, strong commercial and budget sense, data-driven skills, and strong cross-functional and project-driving skills.
Requirements
- Bachelor's degree or above
- 5+ years of automotive-industry experience
- Solid understanding of the global automotive brand and dealer ecosystem
- Hands-on live streaming operations experience
- Strong commercial and budget sense
- Data-driven skills
- Strong cross-functional and project-driving skills
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