Brand Manager

Legora
New York, NY
Category Marketing
Job Description
Role Overview

We're looking for a Brand Manager to be Legora's brand presence on the ground in the US, with a strong focus on US and APAC. This is a crucial hire for winning the US market. You'll report to the Senior Brand Director in Stockholm and act as an extension of the global Brand function in the region, making sure our brand shows up consistently and powerfully wherever it meets people in person.

What You Will Do

Brand ownership, brand strategy, regional campaign & media planning, global-regional alignment, local brand team collaboration, brand experience, and AI-enabled workflows.

Why It Might Be a Fit

You have taste and care deeply about craft, you notice the details that make a brand experience feel considered rather than generic. You can zoom out and think strategically, not just execute, you connect the dots between regional reality and global brand direction.

Requirements

  • 5+ years in brand or marketing roles, within a high-growth environment, tech or a strong consumer brand where craft and taste are key drivers
  • Regional experience: experience working with or within US and/or APAC markets
  • Creative instinct: a track record of thinking outside the box, bringing fresh, unconventional ideas to how a brand shows up rather than defaulting to category norms
  • Cross-functional collaboration: proven experience working closely with media, marketing and global brand teams to align on strategy and execution
  • Communication: strong written and verbal communication skills; comfortable representing global brand direction to regional stakeholders and vice versa

Benefits

  • Equal Opportunity Employer
  • Inclusive, high-performance culture
  • Diversity of thought and experience
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