Role OverviewThe Brand Manager is the leader, champion, and guardian of the WIN 98.5 brand, responsible for developing and executing a compelling programming strategy that connects with listeners, grows ratings, strengthens the station's position in the community, and delivers results for our audience, clients, and company.
What You Will Do
The Brand Manager will oversee the station's on-air product while also driving its presence across digital platforms, social media, promotions, events, and the community.
Why It Might Be a Fit
The ideal candidate is a strong communicator and leader who can motivate talent, develop compelling content, identify opportunities, make decisions, and hold themselves and others accountable.
Requirements
- previous experience in radio programming, preferably as a Brand Manager, Program Director, Assistant Program Director, or similar leadership role
- strong knowledge of country music and the country radio audience
- ability to develop and execute a successful radio brand
- strong understanding of ratings, audience research, and programming strategy
- strong connection to the local community
- valid Michigan Driver License
- acceptable Motor Vehicle Record Check
Benefits
- great work environment
- competitive wage
- comprehensive benefits package
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