Brand Strategist - Fully Remote

As a Brand Strategist at Mercor, you will design precise grading criteria for marketing deliverables, score AI-generated and human work samples, and apply consistent judgment to ensure scores are reproducible and defensible. You will work independently and asynchronously to meet deadlines while improving AI model performance. This role requires 5+ years of professional experience in marketing or advertising, with a background as a creative director, account lead, or brand strategist at top-tier global creative agencies, or in senior brand marketing roles at leading consumer companies.

What You Will Do

Design precise, task-specific grading criteria for real-world marketing deliverables, including creative briefs, campaign concepts, and brand positioning frameworks. Score AI-generated and human work samples against criteria with detailed written justifications for every score. Apply consistent, evidence-based judgment to ensure scores are reproducible and defensible.

Why It Might Be a Fit

This role requires a deep fluency in writing and evaluating creative briefs, campaign development, brand positioning, and messaging, as well as exceptionally strong written communication skills and detail-oriented consistency.

Requirements

• 5+ years of professional experience in marketing or advertising
• Background as a creative director, account lead, or brand strategist at top-tier global creative agencies, or in senior brand marketing roles at leading consumer companies
• Deep fluency in writing and evaluating creative briefs, campaign development, brand positioning, and messaging
• Exceptionally strong written communication skills
• Detail-oriented and consistent