Brand Strategy Lead

HomeServe
Norwalk, CT
Category Operations
Job Description
Brand Strategy Lead will be responsible for activating the HomeServe brand across the organization, leading campaign strategy, and building internal brand fluency. The role requires 6-10 years of experience in brand strategy, brand management, or integrated marketing. The Brand Strategy Lead will work closely with various teams to ensure consistency and conviction in the brand's presence.

Requirements

  • Bachelor's degree or equivalent experience
  • 6–10 years in brand strategy, brand management, or integrated marketing
  • Experience developing messaging frameworks and campaign briefs
  • A track record of cross-functional influence
  • Experience partnering with creative teams or agencies
  • Strong communicator

Benefits

  • Annual Bonus Potential: 10%
  • Salary Range: $91,955.16 to $122,606.89
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