Role OverviewWe are seeking a full-time, in-office, Dallas/Fort Worth-based marketing content writer/strategist who will be tasked with addressing user pain points in content, working closely with product marketing managers and metrics to help design a content strategy that informs learners about the “why” and guides them to the best test prep solutions for their needs.
What You Will Do
Craft compelling B2B and B2C marketing content that educates, engages, inspires, and communicates the value of our products in a consistent brand voice. Develop and execute content strategies that support product marketing initiatives and campaign goals.
Why It Might Be a Fit
This role requires a strong portfolio demonstrating effective storytelling across multiple formats, strong knowledge of AP style and understanding of SEO, UX writing, and content marketing strategy, and exceptional writing, self-proofreading, communication, organizational, and project management skills.
Requirements
- Bachelor’s degree in marketing, communications, journalism, or a related field
- 4-7 years of professional B2B and B2C marketing content experience
- Strong portfolio demonstrating effective storytelling across multiple formats
- Strong knowledge of AP style and understanding of SEO, UX writing, and content marketing strategy
- Exceptional writing, self-proofreading, communication, organizational, and project management skills
Benefits
- Competitive compensation (contingent on experience)
- Paid time off (based on sliding scale according to hire date and work hours)
- Parental leave
- Bereavement
- Generous paid holiday schedule
- 8 hours of volunteer time
- Comprehensive benefits package (medical, vision, dental, life, disability and pet insurance)
- 401(k) plan for retirement with 5% employer matching (eligibility after 90 days of employment)
- Annual professional and career development opportunities available
- Social Committee that offers an inclusive environment to get to know coworkers in a fun way
- Daily on-site group fitness classes
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