Role OverviewThe Copywriting Specialist is responsible for delivering high-impact, on-brand content that powers campaign execution across multiple channels. This role enables rapid iteration, personalization, and scalable content delivery within a MarTech ecosystem, ensuring both speed and creative excellence.
What You Will Do
Develop compelling copy for campaigns, customer journeys, and content variants aligned with brand guidelines, channel strategy, and target audience needs. Support iterative campaign waves with copy designed for speed, scalability, reuse, and continuous test-and-learn optimization.
Why It Might Be a Fit
Proven experience in copywriting within digital marketing, CRM, or lifecycle marketing environments. Strong understanding of personalization strategies, A/B testing methodologies, and data-informed content optimization.
Requirements
- Proven experience in copywriting within digital marketing, CRM, or lifecycle marketing environments
- Experience working in high-volume campaign environments with iterative or agile delivery models
- Strong understanding of personalization strategies, A/B testing methodologies, and data-informed content optimization
- Excellent collaboration skills with the ability to work cross-functionally across creative, analytics, and MarTech teams
- Experience operating within enterprise brand guidelines and compliance frameworks
Benefits
- Paid time off based on employee grade
- Company paid holidays
- Personal Days
- Sick Leave
- Medical, dental, and vision coverage
- Retirement savings plans
- Life and disability insurance
- Employee assistance programs
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