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Demand Generation Specialist (ABM)
Boston Human Capital Partners, Inc.
Austin, TX
Category
Software Engineering
Apply for Job
Job Description
Technical Toolboxes is seeking a Demand Generation Specialist (ABM) to design and execute high-touch, personalized campaigns targeting midstream accounts.
Requirements
2-4 years of marketing experience with at least 1-2 years focused on Account Based Marketing (ABM) or high-touch B2B enterprise marketing
Strategic Mindset: Proven ability to partner with Sales to focus on account penetration and revenue rather than just lead volume
Tech Stack Proficiency: Hands-on experience with marketing automation and sales intelligence tools (e.g., HubSpot, Apollo, Gong Engage, or LinkedIn Sales Navigator)
Creative Execution: Experience creating 'personalized' messaging that resonates with technical personas (Engineers, Compliance Officers, Operations Managers)
Analytical Skills: Ability to report on account-level engagement and influence on the sales cycle
Industry Knowledge: Experience in SaaS or the Oil & Gas/Energy sector is a major plus
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