DIGITAL CAMPAIGN STRATEGIST/SPECIALIST - KOLD

Gray Local Media, Inc
Tucson, AZ
Category Marketing
Job Description
Gray Digital Media & KOLD 13 NEWS is looking for a skilled and results-driven Digital Campaign Strategist/Specialist to analyze user experience data, initiate digital projects, report on planned and current strategies, lead effective digital marketing strategies, and ensure projects are executed within budget. The digital strategist will play a pivotal role in growing the business and customer base, and improving user experience.

Requirements

  • 2+ years' experience as a digital strategist or similar role
  • Demonstrable knowledge of digital advertising products
  • Both Google AdWords and G4 Analytics certification
  • Experience and understanding of GTM and pixel placements on websites
  • Excellent communication and teamwork skills
  • Exceptional presentation abilities coupled with a proactive approach to client interaction
  • Ability to work effectively under pressure and deliver on tight deadlines
  • Strong analytical and organizational skills
  • Proficient in data analysis, Excel, and PowerPoint
  • Strong analytical skills with an aptitude for statistics and math
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