Role OverviewThe Digital Marketing Manager is responsible for developing and executing digital marketing strategies that increase brand awareness, client engagement, and lead generation for Eurofins BioPharma Product Testing, Medical Device Services, and Calibration, Certification & Metrology businesses.
What You Will Do
Key responsibilities include campaign planning and execution, content strategy, budget management, performance analysis, reporting, and continuous optimization.
Why It Might Be a Fit
The ideal candidate will have 5-7 years of experience in digital marketing, paid media, social media, content strategy, analytics, and campaign management, with a strong knowledge of Google Ads, Google Analytics, social media platforms, SEO, and digital marketing tools.
Requirements
- Bachelor's degree in Marketing, Communications, Business, or related field
- 5-7 years of experience in digital marketing, paid media, social media, content strategy, analytics, and campaign management
- Strong knowledge of Google Ads, Google Analytics, social media platforms, SEO, and digital marketing tools
- Excellent communication, project management, and stakeholder management skills
- Experience in life sciences, healthcare, medical device, pharmaceutical, or other regulated B2B industries preferred
- Experience leading or mentoring marketing team members, agencies, or cross-functional project teams preferred
Benefits
- Comprehensive medical coverage
- Dental insurance
- Vision options
- Life and disability insurance
- 401(k) with company match
- Paid vacation and holidays
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