Digital Media Specialist

JFCS Pittsburgh
Pittsburgh, PA
Job Description
The Digital Media Specialist supports the organization’s mission by developing, executing, and optimizing digital communications that increase awareness, engagement, and support from key audiences.

Requirements

  • Support timely and consistent digital communication across platforms.
  • Adapt and format marketing content for digital platforms, including social media, email campaigns, and web content.
  • Contribute to copywriting, marketing, and communications for digital materials.
  • Manage social media platforms, including content scheduling, posting, monitoring, and engagement.
  • Execute and optimize digital advertising campaigns (e.g. Google Ads, social media ads) to increase, reach, engagement, and impact.
  • Lead the production and distribution of monthly email newsletters.
  • Update and maintain website content to ensure accuracy, relevance, and alignment with current initiatives.
  • Track, analyze, and interpret digital performance metrics (social media insights, website traffic, SEO, email engagement) and provide regular reports and data-informed recommendations to improve performance and support strategic decision-making.
  • Capture, edit, caption, and distribute photo and video content to appropriate audiences.
  • Organize, maintain, and manage digital assets, including photo and video libraries.
  • All other duties as assigned

Benefits

  • Comprehensive benefits package
  • Generous paid time off
  • Retirement plan
  • Life insurance
  • Medical and dental insurance
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