Digital & Social Media Manager

Rehrig Pacific
Dallas, TX
Category Marketing
Job Description
Role Overview

The Digital & Social Media Manager leads Rehrig Pacific's external content and social media efforts, translating business priorities, customer insights, and technical expertise into compelling digital experiences that build credibility, engage target audiences, support demand generation, and strengthen Sales effectiveness.

What You Will Do

Develop and execute Rehrig Pacific's external social media strategy, manage social publishing, monitoring, community engagement, and response coordination, write and edit high-quality content for social media, websites, and Sales enablement materials, and establish and track social, website, email, and content performance metrics.

Why It Might Be a Fit

This role requires strong working knowledge of HubSpot Marketing Hub and Content Hub, exceptional writing, editing, interviewing, and creative storytelling skills, and the ability to interpret performance data, identify actionable insights, and recommend practical improvements to content and channel results.

Requirements

  • Bachelor's degree in Marketing, Communications, Journalism, Digital Media, Business, or a related field, or equivalent professional experience
  • 5+ years of experience in digital content, social media, content marketing, digital marketing, or external communications; B2B experience strongly preferred
  • Strong working knowledge of HubSpot Marketing Hub and Content Hub, including landing pages, forms, email, campaign tools, content management, reporting, and optimization
  • Exceptional writing, editing, interviewing, and creative storytelling skills, with a portfolio demonstrating the ability to make technical or complex topics engaging and easy to understand
  • High degree of curiosity and a genuine interest in understanding customers, industries, operations, products, and emerging market trends
  • Self-starter who takes ownership, brings forward original ideas, and moves work from concept to completion with limited direction
  • Demonstrated ability to develop and manage B2B social media and digital content programs across multiple channels and audiences
  • Experience managing website content through a CMS and working knowledge of SEO, generative search, digital analytics, email marketing, paid social media, and campaign measurement
  • Ability to interpret performance data, identify actionable insights, and recommend practical improvements to content and channel results
  • Strong project management, organization, collaboration, and stakeholder-management skills, with the ability to manage competing priorities and deadlines
  • Excellent judgment, attention to detail, and commitment to accuracy, quality, and brand consistency
  • Experience in manufacturing, supply chain, logistics, material handling, automation, environmental services, or another complex industry is preferred

Benefits

  • Equal opportunity workplace
  • Affirmative action employer
  • Commitment to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status
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