Director - Omnichannel Analytics

The Director - Omnichannel Analytics will lead cross-functional teams to deliver Omnichannel reporting and insights, develop and refine measurement frameworks, and oversee Omnichannel dashboard enhancements. The role requires strong relationships with clients, expertise in digital analytics, and experience in managing teams. The Director will work with analytics teams and client stakeholders to create learning plans, recommend experiments, and drive business outcomes.

What You Will Do

Deliver Omnichannel performance reports, collaborate with analytics teams and client stakeholders, and support client stakeholders in defining measurement plans and resolving data discrepancies. The Director will also lead a team of omnichannel managers, analysts, and consultants, providing guidance, coaching, and mentorship.

Why It Might Be a Fit

The ideal candidate will have 12+ years of relevant professional experience, 5+ years of digital analytics and insights experience, and 5+ years of life sciences/pharma experience. The candidate should have strong communication and presentation skills, experience in managing teams, and expertise in developing and delivering monthly digital marketing or omnichannel reporting.

Requirements

• 12+ years of relevant professional experience
• 5+ years of Digital Analytics and Insights Experience
• 5+ Years of Life Sciences / Pharma experience
• 4+ Years of managing teams
• Experience translating digital marketing goals into measurable KPIs and metrics
• Understanding of the underlying business rules and nuances of processing digital data to align with KPI/metric definitions
• Expertise in developing & delivering monthly digital marketing or omnichannel reporting
• Proven track record of successfully managing client relationships and delivering impactful digital analytics solutions
• Google Analytics and/or Adobe Analytics experience
• Understanding of Media Platforms & Data such as MCI/Datorama, PLD/NPI Activity Data, DCM, SA360, HCP365, AIMXR, Meta, LinkedIn, TikTok
• Proficient with Power BI and Co-pilot
• Comfortable with CRM platforms such as Veeva and SFMC

Benefits

• Global opportunities with fast-track careers
• Reliable and supportive leadership
• Opportunities for growth and variety in your career
• Competitive compensation and benefits
• Equal Employment Opportunity and Inclusion and Diversity culture