Director - Product Marketing

Lifelancer
New York, NY
Category Marketing
Job Description
Role Overview

As a Work Anywhere company, we support your flexibility to work from home or in the office, so you can thrive in your ideal environment. Join us in transforming the life sciences industry, committed to making a positive impact on its customers, employees, and communities. The Role We are seeking a Product Marketing Director to lead global product marketing for Veeva Safety, our industry-leading pharmacovigilance platform.

What You Will Do

Build and lead a global organization that delivers against marketing goals, with clearly defined roles, succession plans, and employee success strategies. Develop and drive global marketing strategy and go-to-market execution for Veeva Safety, aligning marketing initiatives with business objectives and market opportunities.

Why It Might Be a Fit

Success in this role requires a strategic product marketer who combines deep customer and market understanding with exceptional storytelling. You can simplify complex technologies into clear customer value, influence product and go-to-market decisions, and partner across the organization to deliver measurable business impact.

Requirements

  • Progressive Experience: 10+ years of progressive experience in product marketing, solution marketing, or go-to-market strategy for complex B2B enterprise software or cloud solutions
  • Product Marketing Leadership: Proven success developing product positioning, messaging, value propositions, and go-to-market strategies that differentiate products, drive customer adoption, and accelerate business growth
  • Market & Customer Insights: Strong ability to synthesize customer needs, market trends, competitive intelligence, and product strategy into compelling marketing narratives and actionable go-to-market plans
  • Cross-functional Leadership: Proven ability to influence and build trusted partnerships across product management, market strategy, sales, services, customer success, corporate marketing, and executive leadership to align priorities and deliver business outcomes
  • Global Go-to-Market: Experience leading global product marketing initiatives in partnership with regional teams, balancing a consistent global strategy with localized execution
  • Content & Sales Enablement: Experience developing customer-facing content, thought leadership, sales enablement materials, customer stories, presentations, and digital content that support product launches and every stage of the customer journey
  • People Leadership: Experience leading, mentoring, and developing high-performing teams while fostering collaboration, accountability, and continuous improvement
  • Analytical Mindset: Experience measuring go-to-market performance, evaluating business impact, and using customer and market insights to continuously optimize strategy and execution
  • Communication & Presentation: Exceptional written, verbal, and presentation skills with the ability to communicate complex technical concepts through clear, compelling customer-focused messaging

Benefits

  • Medical, dental, vision, and basic life insurance
  • Flexible PTO and company paid holidays
  • Retirement programs
  • 1% charitable giving program
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