Director, Brand & Integrated Marketing

Nanit
New York, NY
Job Description
Role Overview

We're looking for a culturally tapped-in brand marketer to lead how Nanit shows up across channels and moments that matter. This role is equal parts strategic and instinctive: someone who knows how to build a campaign platform and also knows when to move fast on an opportunity before it passes.

What You Will Do

Develop insights-driven marketing briefs, build integrated campaigns, bring a content-forward sensibility to campaign development, identify and activate on real-time cultural moments, and partner with the social team to surface audience insights.

Why It Might Be a Fit

8 - 10 years of experience in a highly integrated marketing or brand strategy role, keen awareness of cultural trends, consumer behaviors, and emerging platforms, and a track record of building campaigns that overdeliver relative to budget or resources.

Requirements

  • 8 - 10 years of experience in a highly integrated marketing or brand strategy role
  • Experience at a fast-paced growth stage company is preferred
  • Keen awareness of cultural trends, consumer behaviors, and emerging platforms
  • A track record of building campaigns that overdeliver relative to budget or resources
  • Experience activating on real-time opportunities quickly and confidently
  • Strong channel fluency, especially in paid social and digital, with the ability to partner with growth on channel planning
  • Fluency in production and experience working with internal and external teams to get content made
  • Comfort operating in a fast-moving environment where not everything is defined upfront
  • Strong communication and collaboration skills across creative, growth, and external agency and brand partners
  • Experienced people manager with a track record of developing and mentoring high-performing teams

Benefits

  • Healthcare benefits
  • 401(k) plan
  • Short-term and long-term disability coverage
  • Basic life insurance
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