Director, Brand Management & Marketing

The Director, Brand Management & Marketing will serve as a steward of the Farmacy brand, helping to shape its long-term vision while driving integrated marketing strategies that accelerate growth, strengthen brand equity, and deepen consumer engagement. This is a highly collaborative leadership role for someone who thrives at the intersection of strategy, creativity, and commercial performance, with a passion for building iconic brands and delivering meaningful business results.

What You Will Do

Lead the development of compelling brand campaigns, innovation launches, and go-to-market strategies while partnering cross-functionally with Product Development, Digital, Sales, Creative, Operations, and Finance, to bring the brand to life across every consumer touchpoint.

Why It Might Be a Fit

This role requires a strategic, creative, and solutions-oriented thinker who thrives in a fast-paced, entrepreneurial environment and can effectively manage competing priorities. The ideal candidate will have 7+ years of progressive brand management and/or brand marketing experience, ideally within beauty, skincare, CPG, or a consumer-led brand.

Requirements

• 7+ years of progressive brand management and/or brand marketing experience, ideally within beauty, skincare, CPG, or a consumer-led brand.
• Proven experience developing brand strategy and integrated 360° marketing plans that drive brand equity, consumer engagement, and commercial growth.
• Experience leading new product development, innovation, and go-to-market strategies, from consumer insights and positioning through launch and optimization.
• Strong commercial and financial acumen, with experience managing budgets and leveraging consumer, sales, and campaign data to drive business decisions.
• Demonstrated ability to lead and influence cross-functional teams across Creative, Digital, Sales, Product Development, Operations, and Finance.
• Experience working within the prestige beauty and retail landscape, including Sephora and/or Ulta, strongly preferred.
• Strong people leadership skills, with experience coaching and developing direct reports.

Benefits

• 15 days PTO + 5 sick/personal days per year
• 16 annual Company holidays
• Health insurance
• Dental insurance
• Vision insurance
• Life insurance ($25,000 policy, free to employees)
• Commuter benefits (Transit + Parking FSA)
• Health care FSA
• Dependent care FSA
• 401(k) retirement savings plan, with up to 4.0% company match with no vesting period (after 6 month eligibility waiting period)
• 16-weeks 100% paid parental leave for birth mothers and adoptive parents plus 8 weeks unpaid, 8-weeks 100% paid parental leave for all other parents
• $40/month phone stipend
• Adoption & Surrogacy Support, $10,000/event reimbursement with $40,000 lifetime cap
• Quarterly Gratis Product Stipend
• Monthly Exercise/Gym Reimbursement