Director, CRM & Personalization

CLEAR (clearme.com)
New York, NY
Job Description
CLEAR is a rapidly growing company focused on creating frictionless experiences for members and partners. They are seeking a Director of CRM & Personalization to architect and lead the development of a data-driven CRM ecosystem. This role involves data-driven strategy, execution, and leadership, with a focus on segmenting users, personalizing experiences, and optimizing campaigns across all touchpoints.

Requirements

  • 8+ years in CRM marketing and/or product management
  • 3+ years of team leadership
  • Deep expertise in enterprise CRM systems and MarTech stacks
  • High proficiency in analytics and experience with BI platforms
  • Familiarity with data pipelines
  • Strong understanding of statistical analysis and experimentation

Benefits

  • Comprehensive healthcare plans
  • Family-building benefits
  • Flexible time off
  • Wellness stipend
  • 401(k) retirement plan
  • Health insurance
  • Life insurance
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