Role OverviewBurson's Insights & Intelligence team sits at the heart of this work, turning data into strategic insights that drive storytelling, campaign performance, and business outcomes. The ideal candidate will be client-facing and possess a strong understanding of social media listening, cultural and competitor trends, analytics reporting, and research methodologies.
What You Will Do
Develop strategic insights that inform communications, marketing, and reputation-driven campaigns. Translate data into clear narratives and recommendations for senior client stakeholders.
Why It Might Be a Fit
The ideal candidate will have 6-7+ years of experience in analytics, insights, or intelligence roles working within or for the PR, Communications, or Advertising industry, with a deep understanding of its unique data landscapes, client demands, and strategic challenges.
Requirements
- 6-7+ years of experience in analytics, insights, or intelligence roles working within or for the PR, Communications, or Advertising industry
- Strong background in social media analytics and social listening
- Exceptional understanding of social listening, particularly with experience using Sprinklr for analytics, in addition to other Boolean Language and platforms, like Brandwatch, Meltwater, etc.
- Proven ability to translate data into strategic insights
- Experience with generative AI models and integrating AI into operational workflows
- Client-facing communication skills, with a track record of translating complex technical concepts into clear, concise, and impactful business recommendations for senior stakeholders
- Proven ability to manage multiple projects concurrently, prioritize effectively, and drive results in a fast-paced environment
- Experience leading and mentoring junior team members, with a track record of fostering team development and delivering high-quality client work
- Excellent storytelling and presentation skills
- Detail-oriented while keeping sight of bigger picture/trends; intellectually curious
- Keen eye for data trends and the ability to investigate and extract insights and stories
- Excellent written and verbal communications skills
Benefits
- Competitive benefits package
- Dental insurance
- Vision insurance
- Health insurance
- 401(k) or retirement plan
- Paid holidays
- Paid time off (vacation, sick leave)
- Flexible work schedule
- Professional development opportunities
- Mentorship programs with industry leaders
- Inclusive company culture
- Packages designed to reward and retain top talent
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