Role OverviewThe Director of Digital + New Media Communications will lead HPD's digital, creative content, and new media strategy. Reporting to the Assistant Commissioner for Communications, the Director will oversee HPD's digital presence and develop new ways to reach New Yorkers. This role sits at the intersection of press, partnerships, creative strategy, and high-visibility public communications.
What You Will Do
Develop and lead HPD's digital and new media communications strategy across social media, digital campaigns, creator partnerships, and emerging platforms. Supervise the Digital + Creative Communications Coordinator and Digital Strategist, including setting priorities, managing workflows, reviewing content, and supporting professional development.
Why It Might Be a Fit
The ideal candidate will have 5+ years of experience in digital communications, social media, public affairs, marketing, or a related field, with excellent organizational and project management skills, and the ability to translate complex policy or program information into clear public-facing content.
Requirements
- 5+ years of experience in digital communications, social media, public affairs, marketing, or a related field
- Excellent organizational and project management skills
- Excellent writing, editing, and storytelling skills
- Experience providing creative direction for social media channels, digital campaigns, content calendars, digital toolkits, and multimedia content
- Experience developing relationships in the creator, influencer, and new media space
- Experience using analytics to evaluate digital performance and improve reach, engagement, and impact
- Familiarity with New York City media, local government, or public-sector communications
- Ability to work outside business hours to support time-sensitive agency needs
- Demonstrated interest in city government or affordable housing
Benefits
- Paid holidays
- Vacation time
- Sick leave
- Health insurance
- Retirement plan
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