Role OverviewThe Director of Digital Marketing will lead our digital marketing function, build and develop a high-performing team, and drive measurable results across all paid and owned channels. This role operates during critical infrastructure evolution, requiring the ability to execute digital strategy today through current systems while consolidating and modernizing our technology stack in parallel.
What You Will Do
Primary duties and responsibilities include owning the digital marketing strategy, defining annual channel mix and budget allocation, working with cross-functional teams to ensure digital strategy aligns with broader business priorities, and driving adoption of AI and automation in our demand function.
Why It Might Be a Fit
The ideal candidate will have a proven ability to orchestrate vendor relationships, experience with paid digital, marketing automation, and sales enablement platforms, and a track record of delivering results in fast-moving environments.
Requirements
- 5-7+ years in digital marketing, demand generation, or performance marketing leadership role
- Proven ability to orchestrate vendor relationships and hold external teams accountable
- Experience with paid digital (search, social, display), marketing automation, or sales enablement platforms (CRM)
- Track record of delivering results in fast-moving environments
- Data fluency: You understand pipeline influence, conversion funnels, cohort analysis and you use data to make decisions
- Comfort with AI/Automation: You've done more than used an LLM and think like a builder. You think about 'how do we use AI to move faster'
- Functional matrix alignment: You've worked closely with matrixed teams and are a collaborative team player who can be relied on
Benefits
- Competitive salaries
- Annual bonus program
- Comprehensive medical benefits
- Tuition reimbursement
- Flexible hours
- Parental and adoption leave
- On-site services and support networks
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