Director of Marketing | JW Marriott Reston Station Hotel

Crescent Hotels & Resorts
Reston, VA
Category Hospitality
Job Description
The Director of Marketing leads the coordination of integrated marketing efforts and collaborates with local market teams, brand management, PR, Media, and our preferred media, creative, influencer and research agencies. This is a dynamic role at the intersection of hospitality, culture, and creativity— ideal for a creative thinker who is passionate about story-telling, and who can bring both strategic thinking and hands-on execution.

Requirements

  • 7-10 years in hospitality Marketing/eCommerce with preference for Marriott experience
  • Demonstrated experience with curating impactful marketing initiatives and supporting hotels, restaurants, and bars
  • Experience with Upscale/Luxury/Lifestyle brands
  • Experience managing vendors and agencies, including PR and Social Media
  • Strong project management and organization skills
  • Familiarity with B2B marketing and/or sales support, collateral and tradeshows/offers
  • Minimum of 2 years luxury hotel marketing experience, Marriott preferred
  • Bachelor’s degree in Marketing, Communications, Business, or a related field
  • Proven experience in hotel marketing, preferably within a luxury or high-end segment, preferably with Marriott brand experience
  • Passionate about creating a genuine customer experience while achieving revenue objectives
  • Self-starting personality with an even disposition
  • Experienced in managing external creative, media, influencer or research agencies to ensure strategic alignment, high quality output and timely execution
  • Budget management skills to manage brand marketing funds, optimizing resources to maximize results to objectives
  • Ability to solve problems quickly, think creatively, and manage multiple streams of work
  • Excellent communication, interpersonal, and presentation skills
  • Demonstrate ability to project manage complex initiatives from conception to successful execution
  • Must be willing to “pitch-in” and help co- workers with their job duties and be a team player

Benefits

  • Generous compensation package
  • An exceptional benefit plan for eligible associates & your family members
  • 401K matching program for eligible associates
  • Discounts with our Crescent managed properties in North America for you & your family members
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