Role OverviewWe are seeking a Marketing Director to lead global marketing for Veeva Safety, our industry-leading pharmacovigilance platform. The role requires a strategic product marketer who combines deep customer and market understanding with exceptional storytelling. You will develop the positioning, messaging, value propositions, and go-to-market strategy for Veeva Safety, working across product, strategy, sales, and regional marketing teams to bring new capabilities and innovations to market.
What You Will Do
You will build and lead a global organization that delivers against marketing goals, develop and drive global marketing strategy and go-to-market execution for Veeva Safety, and create thought leadership, customer advocacy, and sales enablement programs that strengthen Veeva’s leadership in pharmacovigilance.
Why It Might Be a Fit
Success in this role requires a strategic product marketer who combines deep customer and market understanding with exceptional storytelling. You can simplify complex technologies into clear customer value, influence product and go-to-market decisions, and partner across the organization to deliver measurable business impact.
Requirements
- Progressive Experience: 10+ years of progressive experience leading marketing—including product marketing, go-to-market, integrated marketing, demand generation, field marketing—for complex B2B enterprise software or cloud solutions.
- Marketing Leadership: Proven success developing global marketing strategies and executing integrated go-to-market plans that drive market awareness, customer acquisition, adoption, retention, and business growth.
- Product & Go-to-Market Strategy: Experience developing product positioning, messaging, value propositions, and go-to-market strategies that differentiate products and successfully bring new innovations to market.
- Integrated Marketing: Experience leading integrated marketing programs across product launches, demand generation, customer marketing, sales enablement, thought leadership, digital marketing, events, webinars, and customer advocacy.
- Cross-functional Leadership: Proven ability to build trusted relationships and influence across product management, market strategy, sales, services, customer success, corporate marketing, and executive leadership to align priorities and deliver business outcomes.
- Global Marketing Leadership: Experience leading global marketing initiatives in partnership with regional teams, balancing a consistent global strategy with regional execution to maximize business impact.
- Customer & Market Focus: Strong understanding of customer needs, market dynamics, and competitive landscapes, with the ability to incorporate customer insights into marketing strategy, messaging, and go-to-market execution.
- Analytical & Results-oriented: Experience defining success metrics, measuring marketing performance, evaluating business impact, and optimizing programs based on data and customer insights.
- Communication & Executive Presence: Exceptional written, verbal, presentation, and storytelling skills, with the ability to communicate effectively with customers, executives, analysts, and internal stakeholders.
Benefits
- Medical, dental, vision, and basic life insurance
- Flexible PTO and company paid holidays
- Retirement programs
- 1% charitable giving program
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