Director of Paid Media, Social & Influencer Marketing

Conair LLC
Any Location, CT
Category Marketing
Job Description
We are seeking a dynamic and forward-thinking Director of Paid Media, Social & Influencer Marketing to lead Cuisinart’s full-funnel media ecosystem. This role sits at the intersection of brand building and performance marketing, responsible for accelerating growth by transforming how we connect with consumers across paid and owned channels.

Requirements

  • Define and execute a modern, data-driven, social-first media strategy
  • Drive consumer acquisition, engagement, and revenue growth
  • Oversee cross-channel campaign strategy, activation, and optimization
  • Lead a cohesive social and influencer strategy
  • Build and lead a high-performing team of digital marketers
  • Manage and optimize a significant media budget

Benefits

  • Comprehensive Medical/Dental/Vision plans
  • Generous Paid Time Off Programs
  • Life & Disability Insurance
  • FSA/HSA/Dependent Care FSA
  • Paid Parental Leave
  • 401k and company match
  • EAP & Employee Wellness Programs
  • Volunteer Days Paid Time Off
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