Role OverviewThe Director of Sales and Marketing, New Development is responsible for providing strategic budget advisory and cost management for function-wide marketing initiatives and leading all sales and marketing-related efforts specifically associated with Cardinal Group's New Development properties.
What You Will Do
The Director will focus on building distinctive brands, providing strategic budget advice, integrating innovative marketing strategies, and developing Standard Operating Procedures (SOPs) to ensure consistent execution. They will also be responsible for driving property performance by identifying and implementing new marketing strategies and technologies.
Why It Might Be a Fit
This role requires exceptional communication skills, the ability to articulate Cardinal's expertise in new development marketing, and the capacity to provide strategic thought leadership to both Operations stakeholders and Clients throughout the development process.
Requirements
- Bachelor's Degree in Marketing, Public Relations, Communications, or a related field
- Student housing marketing experience
- Multi-family and BTR marketing experience
- Ability to quickly analyze and obtain a deep understanding of New Development markets
- Ability to thrive in a fast-paced environment and manage multiple marketing campaigns and brands simultaneously
- Strong attention to detail, highly organized and committed to perfection
- Must be creative, efficient, and willing to learn
- Exceptional writing, grammar, and proofreading skills
Benefits
- Health insurance
- Vision insurance
- Dental insurance
- Pet insurance
- 401(k) retirement plan
- Student loan assistance
- Licensing and continuing education reimbursement
- Parental leave
- Housing allowances or gifts
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