Director, Product Marketing - eCommerce

Build-A-Bear
St. Louis, MO
Job Description
Partner with Digital Product lead to shape the end-to-end guest experience strategy, lead cross-functional launch planning, and drive fast, iterative execution.

Requirements

  • 8+ years of relevant experience or equivalent experience gained in high-scale, high-complexity environments
  • Bachelor’s degree
  • Expert in digital merchandising and eCommerce best practices
  • Expert in product launch and go-to-market strategy
  • Expert in brand and product storytelling
  • Skilled in customer journey and funnel design
  • Skilled in performance analytics to assess CVR, AOV, and engagement metrics

Benefits

  • Generous Paid Time Off
  • 401k Matching
  • Retirement Plan
  • Tuition Reimbursement
  • Relocation Assistance
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