Role OverviewThe Director, Social provides day-to-day leadership for the social media practice within Public Relations, overseeing a portfolio of client social media programs and driving strategic integration, performance excellence, and business growth.
What You Will Do
You will oversee a portfolio of social media accounts, serve as a strategic advisor to clients, provide leadership and direction to social media teams, and drive integration across social strategy, paid social, content creation, and community management.
Why It Might Be a Fit
This role requires strong commercial acumen, strategic vision, operational discipline, and advanced people leadership. You will have the opportunity to drive revenue growth, advance reporting sophistication, and guide innovation efforts.
Requirements
- Bachelor’s degree in communications, public relations, marketing, or related field
- 6-8 years of experience in social media leadership within agency or in-house environments
- Demonstrated experience managing multi-account portfolios and senior-level team members
- Strong understanding of social ecosystem evolution, analytics frameworks, and performance optimization
- Deep expertise in regulated healthcare communications and compliance frameworks preferred
- Proven ability to drive revenue growth and account expansion
- Executive-level client communication and presentation skills
- Strong financial and operational management capabilities
- Experience developing and mentoring high-performing leadership teams
- Strategic mindset with ability to connect long-term vision to measurable business outcomes
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