Role OverviewThe associate director of investment strategy, platforms will join the Strategy Collective team, focusing on evidence-based marketing and platform-driven media to deliver on econometric drivers of advertising profitability.
What You Will Do
Shape or implement agency investment principles across channels, directing investment dollars to build mental availability across entire categories, and partner with brand, communications, creative, and analytics to ensure effectiveness across media channels.
Why It Might Be a Fit
The ideal candidate will have exceptional platforms-based activation skills, a strong understanding of the platforms media ecosystem, and a history of accessing early innovation opportunities.
Requirements
- Ten-plus years in media investment; media buying; or related client, operations, or analytics experience, including significant leadership roles
- Minimum seven years in platform-driven media execution
- Experience mentoring high-potential investment strategists
- Strong understanding of the platforms media ecosystem
- Interest in continued learning through certifications, training, or industry participation related to marketing effectiveness
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