Lead Product Manager

As a Lead Product Manager at TikTok, you will own and optimize global brand advertising user journey strategy, design and improve internal sales tools, collaborate with global product marketing and sales teams, and conduct user research and data analysis to shape product strategies. You will work with a team that develops new solutions to new challenges, working fast and at scale to make a difference. The team plays a crucial role in ensuring the company's success, and we seek people who are willing to learn and put in the effort to solve problems.

What You Will Do

Your main day-to-day responsibilities will include owning and optimizing global brand advertising user journey strategy, designing and improving internal sales tools, collaborating with global product marketing and sales teams, conducting user research and data analysis, and mentoring junior level team members.

Why It Might Be a Fit

This role might be a fit for someone who is willing to learn and put in the effort to solve problems, who is passionate about inspiring creativity and bringing joy, and who is looking for a challenging and rewarding career opportunity.

Requirements

• Master's degree or foreign equivalent degree in Business Administration, Management, Analytics, Marketing, Marketing Intelligence, Advertising or a related field, and 2 years of related work experience
• 2 years of experience in developing product strategy and roadmap to support product growth and scalability
• 2 years of experience in product marketing and operations, product management, or product strategy in the digital advertising industry
• 2 years of experience in defining product value or creating pricing logic and hierarchy
• 2 years of experience in building business cases from market research to analysis
• 2 years of experience in developing marketing messages for different audiences
• 2 years of experience in building go-to-market plans and content to drive product adoption

Benefits

• Salary Range: $241925 - $374000 per year
• Full time, 40 hours/week
• Domestic and international travel required up to 25%
• Reasonable accommodations in recruitment processes for candidates with disabilities