Lifecycle Marketing Manager

Mirage
New York, NY
Category Marketing
Job Description
Mirage is an AI-native video platform that intelligently orchestrates production and editing through natural language. We're an interdisciplinary team addressing some of the most difficult technical and creative challenges in generative media.

Requirements

  • 4+ years of experience in lifecycle, CRM, or retention marketing at a software company or subscription business
  • Strong hands-on experience building campaigns in Iterable (or similar platforms like Braze, Customer.io, etc.)
  • Proven ability to execute and optimize cross-channel lifecycle campaigns
  • Solid understanding of core subscription metrics (conversion, retention, churn, LTV) and how lifecycle impacts them
  • Detail-oriented with strong QA instincts and operational rigor
  • Analytical mindset with experience reading performance data and making data-driven optimizations
  • Comfortable working in a fast-paced, highly collaborative environment

Benefits

  • Comprehensive medical, dental, and vision plans
  • 401K with employer match
  • Commuter Benefits
  • Catered lunch multiple days per week
  • Dinner stipend every night if you're working late and want a bite!
  • Grubhub subscription
  • Health & Wellness Perks
  • Multiple team offsites per year with team events every month
  • Generous PTO policy
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