Role OverviewWe're looking for a Manager, Creator Marketing to execute best-in-class health and financial services creator campaigns across a range of clients. This role sits within our Creator Marketing team and is ideal for someone who thrives on owning creator partnerships from start to finish — from strategy and outreach to contracting, briefing, and performance analysis.
What You Will Do
You'll own end-to-end execution of creator marketing campaigns, communicate with creators, talent managers, and agents, co-develop and implement strategies, create detailed creator briefs, negotiate competitive rates, and collaborate cross-functionally with brand strategy, paid media, and creative teams.
Why It Might Be a Fit
This role is perfect for someone who balances operational precision with creative instincts, has experience in influencer/creator marketing, talent management, or branded content, and has a passion for pop culture, digital trends, and emerging voices in the creator economy.
Requirements
- 3+ years of experience in influencer/creator marketing, talent management, or branded content
- Bachelor’s degree or equivalent work experience
- Proven track record managing large creator campaigns end-to-end
- Knowledge of the creator landscape across TikTok, Instagram, YouTube, and emerging platforms
- Experience working with regulated industries; health and financial services experience preferred
- Strong negotiation and vetting skills and experience working directly with creators, agents, and managers
- Exceptional project management abilities with the capacity to juggle multiple campaigns and stakeholders simultaneously
- Understanding of FTC guidelines and legal considerations for paid partnerships
- Experience with medical legal and regulatory affairs and creator vetting and or work in the financial services a plus
- Passion for pop culture, digital trends, and emerging voices in the creator economy
- Experience ideating and executing creator-led events is a plus
- Highly organized and excel at multitasking in a fast-paced environment
- Experience using creator data platforms such as CreatorIQ, Traackr etc.
- Experience leveraging data to optimize content, inform strategic pivots, and drive measurable results
- While experience with AI tools like ChatGPT and Copilot isn't a pre-requisite, a desire to create efficiencies through AI integration into workflows is
Benefits
- Medical and dental insurance
- Vision
- 401K
- Life insurance
- Disability insurance
- Paid time off
- Travel assistance
- Wellness programming
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