Marketing Campaign Associate I - Corporate

Caesars Entertainment
Atlantic City, NJ
Job Description
Role Overview

The Marketing Campaign Associate I is responsible for implementing and executing property/regional data/direct marketing programs, including advertising for promotions, events, gaming, dining, and hotel offers.

What You Will Do

The role requires fast-paced project management throughout the lifecycle of the campaign, from creation through delivery to the guests.

Why It Might Be a Fit

The role requires fast-paced project management, attention to detail, and ability to work under stringent deadlines.

Requirements

  • Uses Caesars Entertainment proprietary database programs and software to build, test, and run direct mail and email campaigns for customer correspondence.
  • Uploads all groups and offers to the required programs accurately and in a timely manner for redemption and analysis.
  • Works directly with POD and Email Marketing departments as well as external direct mail vendors to establish drop dates for all hard mail and email correspondence.
  • Manages the workflow and production for all direct mail and email projects.
  • Proofs the creative layout, vendor data proofs, and live proofs to ensure accuracy of the data.
  • Proofreads all letter and coupon copy on each project to mitigate typographical errors.
  • Checks all links in email correspondence to ensure they open to the correct landing page prior to email deployment.

Benefits

  • Dental insurance
  • Vision insurance
  • Health insurance
  • Paid time off
  • Retirement plan
  • Learning budget
  • Parental leave
  • Wellness program
  • Visa/relocation support
  • Remote flexibility
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