Role OverviewWe are seeking a Marketing Communications Consultant to support Caterpillar's Industrial Power Systems Division. This role will be the subject matter expert for Cat aftermarket initiatives and will assist with the shaping and activation of IPSD's marketing plans. The role will assist with marketing initiatives globally.
What You Will Do
Serve as the subject matter expert for Cat aftermarket initiatives, develop and execute campaign activation efforts, lead and support successful marketing programs, and apply expertise in campaign/project management, Workfront, digital marketing, and creative development to deliver measurable results.
Why It Might Be a Fit
This role requires a customer-focused individual with extensive experience in marketing communications, campaign/project management, and digital marketing. The ideal candidate will have a strong understanding of Caterpillar products, services, and industries, as well as experience working with diverse groups and parties.
Requirements
- Bachelor's degree in Marketing or related field
- Extensive experience in marketing communications, campaign/project management, and digital marketing
- Strong understanding of Caterpillar products, services, and industries
- Experience working with diverse groups and parties
- Bilingual proficiency in English and Spanish (preferred but not required)
- Experience with LinkedIn Sales Navigator and/or Account based marketing
Benefits
- Medical, dental, and vision benefits
- Paid time off plan
- 401(k) savings plans
- Health Savings Account (HSA)
- Flexible Spending Accounts (FSAs)
- Health Lifestyle Programs
- Employee Assistance Program
- Voluntary Benefits and Employee Discounts
- Career Development
- Incentive bonus
- Disability benefits
- Life Insurance
- Parental leave
- Adoption benefits
- Tuition Reimbursement
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