Role OverviewBASIS ED is seeking a Marketing Content Strategist to join its Central Office in Scottsdale. The role involves developing and maintaining a comprehensive, multi-channel content strategy to support marketing and enrollment goals. The ideal candidate will have 3-5 years of experience in Content Strategy, Content Marketing, or related strategic communications roles.
What You Will Do
The Marketing Content Strategist will lead content strategy development, conduct data-informed planning, and create high-impact marketing content, including web copy, long-form blogs, short-form ad copy, newsletters, and social media posts. They will also ensure all content is optimized for SEO and leverage AI tools to enhance research and scale output.
Why It Might Be a Fit
The ideal candidate will be a strategic thinker with creative flair, a proactive contributor, and an analytical storyteller. They will possess exceptional organization skills, technical familiarity with SEO tools, content management systems, and project management software, and have a strong ability to take initiative and drive strategic projects forward.
Requirements
- 3-5 years of demonstrated experience in Content Strategy, Content Marketing, or related strategic communications role
- Bachelor’s degree in marketing, Communications, or a related field (preferred)
- Proven ability to develop, execute, and measure multi-channel content strategies
- Strong working knowledge of SEO tools, content analytics (e.g., Google Analytics), and experience utilizing AI in the content workflow
Benefits
- Employer paid medical and dental insurance
- Vision insurance
- PTO
- Ability to add dependents
- 401k with partial match that grows over time
- Employee Assistance Program
- Childcare Savings Opportunity (KinderCare tuition discount)
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