Marketing Director

As Marketing Director, you will lead the strategy, storytelling, campaigns, events, digital presence, and brand stewardship that make Wright PT the trusted choice for patients, providers, employers, and communities. This role is anchored at our Twin Falls, Idaho administrative office, with a minimum monthly in-person presence there to stay closely connected to our brand, leadership, and core team. You'll blend creativity with accountability, building awareness, generating demand, and ensuring every touchpoint reflects who we are and what we stand for.

What You Will Do

You'll lead brand strategy and integrity across all channels, digital marketing, advertising, SEO, and social media, community events, promotions, and public relations, marketing budget management and ROI optimization, patient acquisition and referral growth initiatives, and partnerships that strengthen Wright PT's presence and impact.

Why It Might Be a Fit

We're looking for someone who thinks strategically and executes relentlessly, loves both creativity and data, can build brands, not just campaigns, leads with humility, optimism, and ownership, thrives in a fast-growing, mission-driven organization, is energized by helping others succeed, and aligns with Wright PT's purpose, mission, and Core Values.

Requirements

• 5+ years of marketing leadership experience with a demonstrated record of driving growth and brand impact.
• Proven expertise in digital marketing, customer acquisition, lead generation, and marketing analytics.
• Strong business acumen with experience managing budgets, measuring ROI, and making data-driven decisions.
• Demonstrated success leading teams, agencies, and cross-functional initiatives to achieve strategic objectives.
• Exceptional communication and storytelling skills with the ability to inspire action across diverse audiences.
• Alignment with Wright PT's purpose, mission, and Core Values, with a passion for serving patients, communities, and team members.

Benefits

• Comprehensive medical insurance plans - HSA and PPO Options
• Dental and vision insurance
• Paid time off, holidays, and 401k
• Profit Share
• Integrated mentorship program