Marketing Manager, Strategic Events

Core BTS
Any Location, CA
Category Marketing
Remote
Job Description
The Strategic Events, Marketing Manager is responsible for planning, standardizing, and executing a scalable portfolio of high-impact events that drive demand, support pipeline growth, and strengthen the NRI brand.

Requirements

  • Develop and own a scalable, repeatable event strategy aligned to business priorities, regional needs, and pipeline goals.
  • Create and maintain an annual event calendar balanced across regional and corporate initiatives.
  • Build standardized event playbooks, templates, process timelines, and budgets to improve efficiency and consistency.
  • Plan and execute 25-30 regional field marketing events and 4 corporate events.
  • Ensure each event has clear goals, target audiences, messaging, and post-event follow-up plans.
  • Partner closely with Sales, SDR, Partners, and Leadership to align on objectives, audiences, and outcomes.
  • Develop and manage event budgets, forecasts, and spend tracking across the annual portfolio.
  • Research, negotiate, and manage contracts with venues, production vendors, and third-party providers.
  • Oversee all aspects of event execution including timelines, logistics, registration, production, onsite experience, and post-event wrap-up.
  • Define and track event success metrics including attendance, engagement, pipeline influence, and ROI.

Benefits

  • Health, Vision, and Dental Insurance
  • Life Insurance
  • Health/Dependent Care Flexible Spending
  • 401(k) Plan
  • Short-Term and Long-Term Disability Coverage
  • Generous Vacation and Flex Time Off Programs
  • Company Paid Holidays
  • Training and Development Opportunities
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