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Marketing Manager, Strategic Events
Core BTS
Any Location, CA
Category
Marketing
Apply for Job
Remote
Job Description
The Strategic Events, Marketing Manager is responsible for planning, standardizing, and executing a scalable portfolio of high-impact events that drive demand, support pipeline growth, and strengthen the NRI brand.
Requirements
Develop and own a scalable, repeatable event strategy aligned to business priorities, regional needs, and pipeline goals.
Create and maintain an annual event calendar balanced across regional and corporate initiatives.
Build standardized event playbooks, templates, process timelines, and budgets to improve efficiency and consistency.
Plan and execute 25-30 regional field marketing events and 4 corporate events.
Ensure each event has clear goals, target audiences, messaging, and post-event follow-up plans.
Partner closely with Sales, SDR, Partners, and Leadership to align on objectives, audiences, and outcomes.
Develop and manage event budgets, forecasts, and spend tracking across the annual portfolio.
Research, negotiate, and manage contracts with venues, production vendors, and third-party providers.
Oversee all aspects of event execution including timelines, logistics, registration, production, onsite experience, and post-event wrap-up.
Define and track event success metrics including attendance, engagement, pipeline influence, and ROI.
Benefits
Health, Vision, and Dental Insurance
Life Insurance
Health/Dependent Care Flexible Spending
401(k) Plan
Short-Term and Long-Term Disability Coverage
Generous Vacation and Flex Time Off Programs
Company Paid Holidays
Training and Development Opportunities
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