Marketing & Social Media Manager

Blue Force Gear
Any Location, GA
Category Communications
Job Description
Role Overview

Exotac is hiring a full-time Marketing & Social Media Manager to lead our modern media presence, creating engaging video content, managing social platforms, working with influencers, and representing our brand at outdoor events.

What You Will Do

Plan, film, and edit short- and long-form content for YouTube, TikTok, Instagram, and other platforms, develop and maintain a content calendar, create educational and entertaining content, manage all social channels, build and maintain influencer partnerships, attend outdoor events, and run paid social and digital campaigns.

Why It Might Be a Fit

If you thrive on creativity, outdoor adventure, and building communities online, and are passionate about the outdoors, this role offers the opportunity to grow both professionally and personally.

Requirements

  • Strong on-camera presence and communication skills
  • Proficiency in filming and editing (Adobe Premiere, Final Cut, or similar)
  • Familiarity with creative tools (Photoshop, Canva, TikTok/Meta Business Suite, YouTube Studio)
  • Experience with analytics tools (Google Analytics, platform insights)
  • Basic knowledge of paid media campaigns and SEO best practices
  • Strong writing skills for captions, copy, and email campaigns
  • Knowledge of the outdoor/survival industry and culture
  • Experience managing social accounts and influencer relationships
  • Ability to travel for field content and events
  • Passion for the outdoors, adaptability, and creativity under pressure
  • Organizational skills to manage multiple projects and meet deadlines

Benefits

  • Health, dental, and vision insurance
  • 401(k) with company match
  • Paid time off and holidays
  • Employee discounts on Exotac products
  • Opportunities for professional growth and industry networking
  • Travel opportunities for events, collaborations, and field content
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