Marketing Specialist

WHYY
State College, PA
Category Marketing
Job Description
Role Overview

The Marketing Specialist develops and executes marketing and communications initiatives to promote WPSU's programming, services, events, and community impact. The position combines strong writing and storytelling skills with digital marketing, project management, and performance analysis.

What You Will Do

Develop and implement integrated marketing campaigns, create compelling marketing content, manage social media presence, develop email marketing campaigns, and maintain marketing calendars.

Why It Might Be a Fit

The ideal candidate will have demonstrated experience in marketing, communications, digital media, or a related field, with experience with social media and digital marketing platforms.

Requirements

  • Bachelor's degree in marketing, communications, public relations, journalism, advertising, or a related field
  • Demonstrated experience in marketing, communications, digital media, or a related field
  • Experience with social media and digital marketing platforms
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