Role OverviewThe Marketplace Advertising Manager will lead and execute advertising strategies across various marketplaces, manage and optimize PPC campaigns, and analyze performance using data analytics tools. The role requires a strong analytical, strategic, and data-driven mindset, as well as excellent communication and stakeholder management skills. The team is diverse, with skillsets ranging from graphic design to internal communications and loyalty & rewards programs.
What You Will Do
The successful candidate will lead and execute advertising strategies, manage and optimize PPC campaigns, conduct keyword research, and analyze performance using data analytics tools. They will also manage advertising budgets, partner cross-functionally, and manage third-party agencies.
Why It Might Be a Fit
The ideal candidate will have an analytical, strategic, and data-driven mindset, strong communication and stakeholder management skills, and adaptability in a fast-paced eCommerce environment. They will also have hands-on experience with Amazon or marketplace PPC, and budget management and ROAS optimization experience.
Requirements
- Bachelor's degree in Marketing, Business, or related field
- 5–7 years of digital advertising experience, focused on eCommerce
- Hands-on experience with Amazon or marketplace PPC
Benefits
- Flexible PTO (22 days)
- Holiday Schedule (7 observed paid holidays)
- Online and Retail Discounts
- Company Match 401(k)
- Physical and Mental Health Wellness programs
]]>