Meta Strategist (Remote US)

Directive Consulting
Denver, CA
Category Marketing
Remote
Job Description
Directive Consulting is a leading B2B marketing agency seeking a Paid Strategist to lead client deliverables, create and manage custom client strategies, and communicate with clients and internal stakeholders. The role requires 2+ years of experience in a performance/digital marketing agency, expertise in paid social advertising campaigns, and proficiency in using advertising platforms and tools.

Requirements

  • 2+ years experience working at a performance/digital marketing agency, with hands-on experience supporting B2B clients
  • Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads and or Meta Ads
  • Understanding of different Ad Units within the LinkedIn and or Meta Platform such as conversation ads, document ads, CTV and more
  • Proficiency in using advertising platforms and tools such as LinkedIn Campaign Manager, or Meta Campaign Manager, Zoominfo, 6Sense, and more
  • Strong understanding of Paid principles, including keyword research, ad copywriting, bid management, and campaign optimization
  • Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms to make data-driven decisions and optimize campaign performance
  • Experience with audience segmentation by tier, job title etc.
  • Proven and measurable success with mid-market or enterprise accounts
  • Ability to translate and articulate strategy and tell stories with data
  • Equal parts competitive and curious; you’re a true problem solver
  • Ability to organize, prioritize and manage multiple projects simultaneously
  • You’re quality-obsessed and have not lost your soul for advertising

Benefits

  • Medical, dental, vision plans, disability, and life insurance coverage for you and your family
  • 100% employer-paid medical plan for you and a 50% employer contribution for your dependents
  • Mental health benefits through Spring Health and Headspace
  • Physical therapy through Omada and fertility support through Carrott
  • Thousand of virtual workouts through Aaptiv
  • Complimentary One Medical membership for primary and virtual care
  • Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge
  • Paid Parental Leave
  • Traditional and Roth 401(k) with a 3% company match
  • Annual bonus based on tenure, which scales in total amount over time
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