Role OverviewWe are seeking a Mobile User Acquisition Specialist to drive the growth of our mobile app through managed, data-driven user acquisition initiatives. This role is responsible for all aspects of paid user acquisition from strategy through execution while optimizing performance metrics and ensuring strong ROI.
What You Will Do
You will work cross-functionally with internal partners and external agencies, leveraging analytics and market insights to scale campaigns and achieve ambitious growth targets.
Why It Might Be a Fit
You will be responsible for analyzing key metrics and strategically improving LTV, CAC, and user retention indicators.
Requirements
- Proven, hands-on experience working with and optimizing app unit economics
- Practical experience driving results on Google UAC, Apple Search Ads, and Facebook
- Strong working experience with AppsFlyer and a deep understanding of the nuances of mobile attribution, particularly iOS attribution and SKAdNetwork (SKAN)
- Demonstrated ability to conceptualize creative growth ideas and work effectively with designers to bring them to life
- Upper-intermediate (B2) level of English or higher, Russian language is preferable
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